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About Our Brushes
Firma Beauty brushes are engineered to last and hold just the right amount of product. With their ultra-soft bristles, you can smoothly blend your eyeshadows and liners with precision and tapered brushes. Use our angled contour brush to apply face makeup like highlighter or blush. Precisely color your lips with our small concealer lip brush.
From daily makeup application to seamless blending, we have a brush set to complete your look.
We use only the highest quality sustainable and recyclable materials in our brushes and synthetic lashes. This means you can feel good about applying your makeup.
All our makeup brushes for eyes, face, and lips are handcrafted by skilled artisans. Whether you use powder, cream, or liquid, our brushes hold more product and offer the most coverage.
Firma Beauty is committed to providing face makeup brushes that do no harm. We stand against child labor in factories, animal cruelty, and actively work to give back to others.
Company mission Statement
From face makeup brushes to synthetic lashes, our mission is to provide you with premium, professional-grade beauty products. We’re committed to creating sustainable, ethically sourced tools that last while giving back to our community.
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About Firma Beauty
We’re an ethical makeup brush company offering cosmetic tools and vegan-friendly brush options. Our name is taken from the Italian word “firma,” which means “signature.” We aim to be just that: a signature line of face makeup brushes, synthetic lashes, and beauty products.
Our products are meticulously handcrafted by Japanese artisans who have been perfecting their craft for generations. We embrace their uncompromising principles of respect for the environment, ethical treatment, and reciprocal growth.
We also believe in giving. For every purchase, we donate 2% of the proceeds to your choice of one of our two favorite charities.Learn More